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National Tire Safety Week
TIRE SAFETY
Tire Maintenance and Safety
Tire Safety Quizzes
Tire Safety Brochure
Seasonal Driving Tips
Tire And Auto Safety Facts
National Tire Safety Week
How To Take Care Of Your Tires
Tire Members
Tire Care Videos
Tire Repair
Used Tires
Tire Basics
What Is Inside A Tire
How A Tire Is Made
Driver Education Tire Safety Curriculum
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1.
Please check the
National Tire Safety Week
materials your company used and/or activities you conducted.
Held free tire pressure check event If yes, how many?
Distributed free tire gauges
Included
Be Tire Smart
messages on your website
Included
Be Tire Smart
messages in advertising
Distributed
National Tire Safety Week
press release
Approximate dollar value of resources spent on
National Tire Safety Week
resources
Advertising
Print Publication(s)
Radio Station(s)
TV Station(s)
Reach of Advertising:
Local
Regional
National
Approximate dollar value of advertising
Contacted media with
Be Tire Smart
information for stories
Secured media coverage Outlet and date of coverage
2.
In your opinion, did your participation in
National Tire Safety Week
:
Generate sales / business?
Yes
No
Attract new customers?
Yes
No
Build customer relationships/loyalty?
Yes
No
Enhance community relations?
Yes
No
3.
On a scale of 1 to 5 with 5 being the best, please rate your
National Tire Safety Week
experience?
1
2
3
4
5
4.
Do you plan to participate in
National Tire Safety Week
2011?
Yes
No
5.
Are there any materials or supporting activities from RMA you would like to see for
National Tire Safety Week
2011?
6.
We want to provide as many useful resources as possible. Please provide additional comments/thoughts on
National Tire Safety Week
and the
Be Tire Smart
program to help us improve our programs.
RMA will only use the contact information for RMA communication. It will not be sold or used for any other reason.
If you have any photos, clips, etc to email them to
betiresmart@rma.org
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© 2012 Rubber Manufacturers Association