Gas is Cheaper, but are Savings “Rolling” Away with Under Inflated Tires?

National Tire Safety Week is May 24‐30
Industry Wants Motorists to Be Tire Smart

For more information contact:                                                     Additional Materials
Dan Zielinski                                                                                      B-Roll
(202) 682-4846                                                                                 Be Tire Smart Resources
dzielinski@rma.org

WASHINGTON, DC, May 21, 2015 – More than 33 million Americans will hit the road this Memorial Day weekend to kick‐off the summer driving season; but many will be wasting gas and putting themselves at risk with poorly maintained, under inflated tires.

“No road trip should start without first checking tire pressure and inspecting tires for damage and insufficient tread depth,” said Dan Zielinski, RMA senior vice president, public affairs. “Vehicles with under inflated tires burn more gas and have a greater risk of tire damage that may lead to failure. Consumers who are tire smart and maintain tires will help keep their families safe, keep more money in their wallet and help the environment.”

A 2015 RMA survey found that more than 30% of US drivers are less concerned about gas mileage performance since gas prices have dropped over the past year. A whopping 50% of drivers aged 18‐29 say they are unconcerned with gas mileage performance.

“Tire care shouldn’t take a back seat because of lower gas prices,” Zielinski said. “National Tire Safety Week is May 24‐30 and is a good time to start a habit of regular, monthly tire maintenance to help promote safety, save money at the gas pump and help tires last.”

RMA survey findings include:

  • Only 17 percent of drivers are “tire smart” or know how to properly check tire pressure.
  • 1 out of 3 drivers don’t know that tires should be checked “cold” – before driving.
  • 35 percent of drivers do not know how to tell if their tires are bald.
  • Nearly 6 out of 10 drivers do not check the tire pressure in their spare tire.
  • 4 in 10 drivers believe they can tell if a tire is under inflated just by looking at it.
  • Half of all drivers don’t know where to find the correct inflation pressure for their vehicle. (Label on a vehicle’s driver side door or owner’s manual; not tire sidewall.)

National Tire Safety Week is an RMA initiative designed to educate motorists about proper tire maintenance. The effort is part of RMA’s Be Tire Smart – Play Your PART national consumer education program. PART is an acronym representing Pressure, Alignment, Rotation and Tread – the four key elements of tire care.

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The Rubber Manufacturers Association is the national trade association for tire manufacturers that produce tires in the U.S. All RMA press releases are available at www.rma.org.

2015 National Tire Safety Week Dates Announced

For more information contact:
Dan Zielinski
(202) 682-4846
dzielinski@rma.org

WASHINGTON, D.C.January 8, 2015 – National Tire Safety Week 2015 will be celebrated May 24-30, according to the Rubber Manufacturers Association (RMA), which announced the dates today. The date has been moved to the last week of May to kick off the summer travel season.

National Tire Safety Week is an initiative of RMA’s “Be Tire Smart – Play Your PART” program, a year-round effort designed to help drivers learn the simple steps they can take to ensure that their tires are in good working condition. RMA is the national trade association for tire manufacturers.

“National Tire Safety Week is an opportunity for the tire industry to focus its collective efforts to educate motorists about the importance of proper tire care,” said Dan Zielinski, RMA senior vice president.  “Regular tire maintenance is critical to promoting a safe driving experience, optimizing fuel efficiency and maximizing tire tread life.”

Tire manufacturers, retailers and others across the nation will work to educate motorists about proper tire care and maintenance. RMA provides tire retailers, auto dealers and automotive repair shops with free “Be Tire Smart” brochures and other materials. Many participating retail outlets use the opportunity to promote tire care through advertising, promotions, free tire pressure checks and community and media outreach.

Tire and auto retailers who are interested in obtaining free RMA materials for National Tire Safety Week can order them online at www.betiresmart.org. Those who have participated in the event before can expect to receive materials again this year.

The Be Tire Smart program is funded by RMA’s tire manufacturer members: Bridgestone Americas, Continental Tire the Americas, LLC, Cooper Tire & Rubber Company, The Goodyear Tire & Rubber Company, Michelin North America, Inc., Pirelli Tire North America, Toyo Tire Holdings of Americas Inc., and Yokohama Tire Corporation.

For more information on the Be Tire Smart Program and National Tire Safety Week visit www.betiresmart.org.

#NTSW           #TireCare        #BeTireSmart

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The Rubber Manufacturers Association is the national trade association for tire manufacturers that produce tires in the U.S.  All RMA press releases are available at www.rma.org. 

Survey Shows America Needs Inflation

National Tire Safety Week (June 1-7) Focuses Attention On Tire Care

For more information contact:                                                     Additional Materials
Dan Zielinski                                                                                      B-Roll
(202) 682-4846                                                                                 Be Tire Smart Resources
dzielinski@rma.org

WASHINGTON, D.C., JUNE 2, 2014 – A tire industry survey reveals that nearly 7 out of 10 vehicles are riding on under inflated tires.  Nearly one in five vehicles has at least one significantly under inflated tire.

The Rubber Manufacturers Association (RMA), the national trade association for tire manufacturers, sponsors National Tire Safety Week (June 1-7) to focus efforts to educate U.S. drivers about the need for regular tire maintenance.  Under inflated tires waste gasoline, increase the risk of tire damage and cause premature tire wear.

“Too many motorists continue to ignore the only equipment on their vehicles that touch the road,” said Dan Zielinski, RMA senior vice president, public affairs.  “It takes just five minutes to check and properly inflate tires to optimize vehicle fuel economy and reduce the risk of tire problems.”

2014 Tire Pressure Survey Key Findings:

  • 9% of vehicles had four properly inflated tires
  • 69% of vehicles had at least one under inflated tire
  • 18% of vehicles had at least one tire under inflated by 8 pounds per square inch (PSI)

Previous RMA research revealed how little motorists understand about basic tire care.

  • 5 out of 6 motorists do not properly check tire pressure.
  • 2 out of 3 motorists do not check the spare tire.
  • Half of all motorists do not know how tell if a tire is bald.

RMA urges motorists to check inflation pressure at least once a month and before long trips and, to remember to check the spare tire.  To properly check inflation pressure, an individual must use a tire gauge; use the correct inflation pressure for the vehicle and; check tires when cold, before driving.  The correct inflation pressure is found on a label on the driver’s door or owner’s manual, not the tire sidewall.

RMA’s national education program is called “Be Tire Smart – Play Your PART.” PART stands for pressure, alignment, rotation and tread – four critical elements of tire care.

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The Rubber Manufacturers Association is the national trade association for tire manufacturers that produce tires in the U.S.  All RMA press releases are available at www.rma.org.

RMA analyzed tire pressure data collected from approximately 3,300 vehicles at tire retail locations in 26 U.S. cities.  The data was collected between November 2013 and February 2014.